The "you're all paid shills" motif is rather odd, to my mind. If he's convinced that all the posters who disagree with him are paid shills, what is the point of arguing with us? If we're paid to dispute the hoax theory, we're not going to suddenly go, "Oh, goodness, you're RIGHT!"
I suppose it is a combination of insult ("you're paid hacks") and ego-defense ("there's no legitimate reason for you not to agree with me").