Is the difference brightness due simple to different locations? Or was it the result of cameras?
In cases like this there are often multiple factors at work in earthbound photos: Camera, film, filter or glass in front of lens, exposure, location, angle of the sun to the ground, angle of camera to the sun, and photographer. Then there are processing factors - how the person making the finished photograph wanted it to look and the methods and materials used
By using a program called HTMLcolor to analyse the panorama, I found that whoever processed it must have deliberately made the greys as neutral as possible, because to my surprise, many of them were of exactly the same number in all three RBG values (red, blue, green).
But all the same, it was roughly over three times brighter in the down-sun portion (219, 219, 219) at the ends, than in a fairly bare part of the ground in the up-sun view (185, 185, 184) below the rover's right-hand wheel. If you didn't notice that difference, check again. It's easy for our brain to kid us that it's the same brightness everywhere in the panorama.
The astronauts generally used three different apertures for shooting panoramas. The smallest for down-sun, largest for up-sun (four times the exposure as down-sun), and in-between for the two right angles to the sun (twice down-sun).
Google lunar "lunar regolith colour/color" because right from Apollo 8 onward there were many discussions of the subject and later much controversy from hoaxland because many of the critics have never analysed their own photos or deliberately photographed a plot of ground or a piece of neutral grey carpet with a great variety of all the factors listed above.
Also look at many more photos of the moon. For instance, in the few very distant photos of the LM we can see the effect that the descent engine had in lightening the ground nearby by blowing away the topmost layer of soil. Keep in mind that in an up-sun view you are seeing a lot of shadow and in a down-sun view a lot less. That can give an illusion of darker soil when it's actually just much more shadow. It's also why we often see a "halo" around the shadow of the astronaut's chest in panoramas - almost no ground shadows at all.